Qubit

Qubit Location Intelligence

Know where to open your next branch.

Compare candidate sites using demand, mobility, demographics, competition, property prices, and drive time. Then test how a new branch could affect sales at your existing locations before you invest.

Qubit Location Intelligence map of Riyadh showing demand, branches, competitors, and property data

Areas with underserved demand

Sites ranked by commercial opportunity

Branch overlap and cannibalisation analysis

Every scenario keeps its assumptions

Compare a site against the network it will join.

Qubit combines your branch performance with demand, access, competition, property, and mobility signals. Every score can be opened, challenged, and compared before the lease decision.

Location Intelligence, Expansion

Illustrative scenario

Candidate A

Candidate B

Candidate C

Current comparison

Candidate B

Strong uncovered demand and access, with manageable overlap against the current portfolio.

Demand fit

88%

Drive-time access

76%

Portfolio overlap

64%

Format fit

81%

Shortlist for field diligence

Six data layers on one map.

Qubit brings the base map together with demand, population, spending, competition, property, and travel-time reach. Open each layer on its own or read them together to understand why a site scored higher or lower.

Base mapPropertyDemandCompetitionPopulation and spendingTravel-time reach

Travel-time reach

Population and spending

Competition

Demand

Property

Base map

Site score, network impact, and evidence for approval.

A promising neighbourhood can still be the wrong site if it overlaps a strong branch or serves the wrong catchment.

Demand and market layers

Compare spending, population, daytime activity, competition, and relevant commercial signals across candidate areas.

Drive-time catchments

Model realistic access by travel time and road network instead of relying on simple distance circles.

Portfolio overlap and scenarios

Test how a candidate may add coverage, relieve capacity, or cannibalise existing locations before signing a lease.

Performance-calibrated scoring

Calibrate site scores against the results of your current network so demand, competition, access, and format assumptions stay tied to observed performance.

Candidate comparison workspace

Review shortlisted sites side by side, change a weight or assumption, and see which part of the recommendation moved.

Expansion briefs and approvals

Publish the map, catchment, score, assumptions, and next diligence step as one reviewable decision pack.

Location decisions with visible assumptions.

Bring the internal performance and external market layers into the same model before you commit capital or reshape the network.

New-site selection

Rank candidate sites by demand, access, competition, property context, and fit with the operating model you already know.

Network optimisation

See catchment overlap, customer movement, underserved demand, and the likely portfolio effect of opening, moving, or closing a site.

Scenario planning

Change assumptions, compare options, and retain the source layers and scoring logic behind every recommendation.

Define the format, assemble the layers, compare the sites, record the decision.

Start with the business format and expansion target, then compare every candidate against the same evidence.

01

Define the format

Set the customer, category, footprint, operating model, and performance target for the site.

02

Assemble the layers

Combine internal branch data with demand, competition, catchment, and property context.

03

Score and compare

Rank candidates and inspect why each site gained or lost points.

04

Record the decision

Publish the map, assumptions, evidence, and recommended next diligence step.

Every score keeps its layer sources and scenario assumptions.

Location models stay useful when their source layers, scoring logic, and scenario assumptions remain visible.

Source provenance

Keep the provider, date, geography, and transformation behind every market layer.

Role-based portfolio access

Limit internal branch, customer, and commercial performance to the teams authorised to use it.

Scenario history

Retain candidate inputs, weights, assumptions, and outcomes so decisions can be revisited.

Saudi processing

Process operational and customer-linked analysis within the approved Saudi deployment boundary.

Compare the expansion sites on your shortlist.

We will show how Qubit combines your network performance with Saudi market layers, compares the candidates, and keeps the assumptions visible for the investment team.